Bank Marketing Concept
The bank marketing is the practice of attracting and acquiring new customers through traditional media and digital media strategies. The use of these media strategies helps determine what kind of customer is attracted to a certain institution. This also includes different banking institutions
The term "strategy" originates from the Greek word "strategia," which combines "stratos" (meaning "army") and "ago" (meaning "to lead" or "to guide"). In ancient Greece, "strategos" referred to a military commander or general who was responsible for leading armies in warfare. Over time, the concept
The bank marketing is the practice of attracting and acquiring new customers through traditional media and digital media strategies. The use of these media strategies helps determine what kind of customer is attracted to a certain bank. Compared to other services, the banking products are